Marketing, Websites & SEO

A business can do good work and still be hard to find. Marketing support helps people discover what you offer and understand whether it is right for them. This category brings together marketing agencies, website design and development, SEO and local search, social media, branding, video and photography, printing, and email and content marketing.

Start with your audience. Before choosing a service, decide whom you want to reach and what you want them to do. A clear, readable website and accurate local business information may matter more than being on every social platform.

Questions worth asking. Who owns the website, domain, images, and accounts? What will you deliver, and how will we measure progress? Are advertising costs separate? Can I see examples of work for businesses like mine?

Keep control. Make sure your business retains access to its accounts and files. Be cautious of guaranteed search rankings or pressure to sign a long contract before the work is clearly explained.